The Hive Brand Identity

creative direction
brand creation
print design

The brief was to create a brand identity that reflected the knowledge and community feel of the Hive – a customer insight researcher.

The intertwine of the beehive and the speech bubble connected in one fluent shape creates the foundation of the bespoke logo mark. This shows unity, communication, community and expertise, which all reflect the values of The Hive. The vibrant identity and bright colour scheme show a confident brand who are assisting businesses and brands.